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Archive for the ‘Social Media’ Category

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Why Twitter is Not About the Numbers

Thursday, March 19th, 2009
At TwitterCon PubCon last week, there was a lot of talk about everyone’s favorite micro-blogging service, Twitter. It’s a high-impact, high-volume platform that every Internet marketer should be using. However, the dependency on just how we are using, and more importantly, how we are measuring this information to our clients, is a grey area that people seem reluctant to address. There are two obvious metrics that immediately jump out when reporting for our clients: Number of people you’re following Number of people who are following you However, at the very core of Twitter is an interesting question: “What are you doing?” The question is ...

http://raven-seo-tools.com/blog/399/why-twitter-is-not-about-the-numbers

It’s Probably Twitter Spam If…

Monday, March 9th, 2009
They just tweeted this: “RT @garymccaffrey has a crazy idea. 19,530 new twitter followers in 30 days? Check it out http://tweetergetter.com @username” Their profile links to a Squidoo page Their profile links to a landing page They’re following 4,000 people, but only 5 people follow them Their username is @lfdj383f3ml (how lazy can you be?) Their auto-follow reply message is already trying to sell you something They only have one tweet and it goes to a landing page Their username has a famous person’s name with at least one underscore after it Their profile image is smoking hot!

http://raven-seo-tools.com/blog/334/its-probably-twitter-spam-if

The Status War

Thursday, March 5th, 2009
A trend happening in the social space a lot these days is the use of your latest post to Twitter to be used as your Facebook status, and nothing could be driving me crazier.  Why is this happening? Are people really that lazy? Not understanding the difference between the mediums? People really enjoy bad grammar? I have no idea what the answer is, but I’m here to beg and plead for this little trend to stop, now. As the use of Twitter has grown by leaps and bounds in the few years it has been alive, the definition of the service ...

http://raven-seo-tools.com/blog/3064/the-status-war

Creating Dofollow Links On Delicious

Tuesday, February 17th, 2009
Delicious is well known for playing around with their nofollow policy. One of the more recent nofollow discoveries occurred when they relaunched their new design. For example, when you visit a user’s bookmark page (http://delicious.com/username) it defaults to the “Regular View”. However, if you clicked on the “Full View” link, it would display the links as dofollow (without the nofollow attribute.) They quickly closed that loophole, but now they’re up to something new and something much more intentional. Thanks to Raven’s Automated Link Checker, I discovered that links that had been saved in our Link Manager had become dofollow. After doing ...

http://raven-seo-tools.com/blog/309/creating-dofollow-links-on-delicious

Do-It-Yourself Reputation Monitoring with RSS

Friday, December 5th, 2008
With more people using the Internet everyday, it’s becoming commonplace that someone is talking about you or your business, without you knowing about it. Because of the rapid nature of the Internet, monitoring your reputation online has become an essential task for any marketer and PR person. This need has also introduced new services like, Trackur, which automate your reputation monitoring. If you’re not ready to start paying for a service, you can get your hands dirty with free services that aggregate results into RSS feeds. Then you can subscribe to those feeds and track them using a RSS news reader, ...

http://raven-seo-tools.com/blog/292/do-it-yourself-reputation-monitoring-with-rss

Facebook’s “Social Ads” Mess With Your Head

Thursday, September 25th, 2008
So I kept seeing Rex Hammock’s picture associated with an ad in the right column of Facebook. I couldn’t make sense out of it until I finally stumbled upon Social Ads in my Facebook privacy settings. Going to Settings > Privacy Settings > News Feed and Wall > Social Ads will take you to the Social Ads privacy settings. By default this is set to Only my friends. If you don’t want to have your image used to sell someone else’s services and goods, you should choose No one and save your settings. So what does Facebook have to say about ...

http://raven-seo-tools.com/blog/2888/facebooks-social-ads-mess-with-your-head

Protecting Yourself From FTDs

Friday, September 5th, 2008
You feel safe here right? Like this is a nice, happy place where you can come and not have to worry about being judged for who you are. I want to make sure that you do feel safe here before we really get down to the heart of the matter. I know it is a very sensitive subject, but I just want you to know you can tell me anything. I am not here to judge you or think differently of you, I’m just here to listen. You fell comfortable now? Good, let’s begin. Yes, you have a FTD. It’s nothing ...

http://raven-seo-tools.com/blog/3042/protecting-yourself-from-ftds

How To Protect Your Privacy On Facebook (Screencast)

Tuesday, September 2nd, 2008
If you’re like me, you’ve been experiencing an influx of new friend requests on Facebook. Some of them are old friends from school or from places you used to live, while others are from people you barely know. If you’re experienced with social networks, then you know that sometimes it’s best to even allow people you barely know into your account — they can lead to new networking opportunities and other future relationships. It can also be easier and less awkward to accept a friendship request from an old friend you don’t even care for, then to try to ignore ...

http://raven-seo-tools.com/blog/2883/how-to-protect-your-privacy-on-facebook-screencast

7 Social Media Websites and Their Impact on SEO

Wednesday, March 19th, 2008
“The problem with social media is… there are more people writing it than reading it.” Mixx After being granted a credibility boost from the New York Times recently, it seems like Mixx is here to stay. The underdog of social networking, Mixx has a smaller following than other user generated content (UGC) sites, but was seen as worthy enough to be invested in by the Los Angeles Times. Positive Impact You can use Mixx’s smaller user base to your advantage. Any item that you submit to Mixx will be given a better chance of exposure, because there’s not as much competition as there is ...

http://raven-seo-tools.com/blog/137/7-social-media-websites-and-their-impact-on-seo

Optimizing Content for StumbleUpon

Friday, February 15th, 2008
DoshDosh brought an interesting blog entry to my attention on Sphinn — How to Write Posts That Set StumbleUpon on Fire. As most people in the industry know, StumbleUpon has the uncanny ability to drive a lot of traffic to a website. In addition, I think it’s an example of the perfect social network. It’s easy and fun to use, the content is actually consistently good and their “social networking” features (like communicating with other users) are there, but they don’t hit you over the head. These are the highlights from the entry, but I encourage you to read the entire ...

http://raven-seo-tools.com/blog/116/optimizing-content-for-stumbleupon

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