Internet Marketing Blog

SEO Weekly Digest – Issue 63

Friday, February 26th, 2010 | by Lee Smith-Bryan

Woulda, Coulda, Shoulda Had Success with Affiliate Marketing Sugarrae tells it how it is. If you’re an affiliate marketer and you haven’t read any Sugarrea’s previous posts on the subject, then go do it. Once you’ve done that, you need to check out the most recent post. In it, are the fundamentals for starting, setting up, and executing a strategy for the success of an affiliate site. Google Caffeine May Be Months Away Back in November the Internet was rife with rumors that Google would be releasing Caffeine after the holidays. Unfortunately, it appears that Caffeine hasn’t came to fruition just yet. ...

Competitor Manager

Tuesday, February 23rd, 2010 | by Alison Groves

Quantifying your work on internet marketing campaigns for your websites or your client’s sites is easy enough, but what if your competitor is performing better than you are? If you could pinpoint the areas where your competitors were out performing you, it could greatly affect your campaign and point you in the correct areas to improve. WIth that in mind, we’ve built several competitor tools into Raven, including the Competitor Manager. The Competitor Manager (found under the Dashboard, and the Competitors link under SERPS will take you there as well) allows you to manually add up to 10 competitors for each ...

RavenHunt T-Shirt

Monday, February 22nd, 2010 | by Jon Henshaw

Here’s the t-shirt we’ll be giving away with the RavenHunt contest. It’s modeled by our very own Alyson Woods. The color of the t-shirt is “slate” and it’s made by American Apparel, so it will be super comfy.

Can You Catch the Raven? Play RavenHunt and Win!

Monday, February 22nd, 2010 | by Taylor Pratt

Win a free Flip MinoHD video camera, a one year Pro subscription to Raven and a RavenHunt t-shirt! All you have to do is play our new game: RavenHunt! RavenHunt is an online scavenger hunt where each day this week we’ll provide you with a riddle you’ll need to solve. Clues are hidden on the top blogs in the industry and on Friday if you are able to unscramble the clues we give you, you could win a handful of great prizes! The first riddle is already up on our Facebook page, and throughout the week we’re releasing hints to help you ...

SEO Weekly Digest – Issue 62

Friday, February 19th, 2010 | by Lee Smith-Bryan

3 Reasons PR & Communications Pros Need to Know SEO PR Agencies and professionals have not always been engaged in Social Media or even thought it could be useful. With consumers spending increased time online and in Social Media, how can PR people use and utilize SEO to provide better value? Fish where the fish are. Journalists rely on search. Optimization is about more than SEO. Lee Odden’s article at the Top Rank Blog explains further. Explaining Real-Time Search to Clients One of the many facets of being an Agency is educating clients. In the ever evolving world of Internet Marketing, the better clients are educated, ...

New “Site Finder” and “Backlink Explorer” for Advanced Link Building

Thursday, February 18th, 2010 | by Taylor Pratt

Link building is both a necessity and a resource hog. The role of link building in Internet marketing campaigns is endless. It’s not just something you must do, it is something you must continue to do. We’re excited to announce new tools that will not only improve the way you research links, but also reduce the amount of time it takes to do that research: Site Finder & Backlink Explorer. Site Finder Site Finder allows you to enter a keyword phrase and automatically finds and ranks domains that link to the top ten Google results for that keyword phrase. We use a ...

Utilizing SEMRush In Raven

Wednesday, February 17th, 2010 | by Alison Groves

We’ve pulled many third party tools into Raven to help you best organize and report on your Internet marketing campaigns, and one of those that we utilize is SEMRush. Many of you were looking for ways to do competitive research alongside regular keyword research, so from that the Research Assistant was born using the SEMRush database. From the Research Assistant, you can run Domain Research as well as Keyword Research that pulls all of the data SEMRush has to offer. For example, you can run any domain through the tool to research, even your competitors, and get the following data: organic ...

SEO Weekly Digest – Issue 61

Friday, February 12th, 2010 | by Lee Smith-Bryan

Monitoring Your Local Business in Real Time Foursquare and Yelp are fairly synonymous with local search. But how should business go about using these services to monitor or interact with their local customers? Matt Siltala’s post at Search Engine Journal provides practical advice for business owners looking to get the most out of location based apps. Is Wordpress Good or Bad for SEO? Many of us use Wordpress as a platform to build our sites. SEOBullsh*t recently posted that Wordpress wasn’t adequate for large scale sites. Michael Gray meanwhile counters this and provides some interesting counter points on why using Wordpress can solve ...

How to Use Purchases from Amazon Associates’ Affiliate Program to Better Target Your Visitors

Friday, February 12th, 2010 | by Jon Henshaw

Two of the biggest challenges of running a niche Web site are what to write about, and what products you should mention and link to. In most cases, writers are limited to the products they can promote and earn from affiliate programs. Fortunately, Amazon.com provides one of the oldest, easiest, and best affiliate programs available. Their inventory is unprecedented, which allows you to find and link to just about any type of product imaginable. While the inventory of products at Amazon is helpful for getting just about any niche site started, it doesn’t guarantee that you’ll be selecting the best products to ...

How to be Self-Promotional (Without Being Self-Promotional)

Wednesday, February 10th, 2010 | by Lee Smith-Bryan

The art of being self-promotional is a natural tendency. In a cutthroat environment, it’s human nature to think of ourselves first. The justification for doing so is that somewhere down the line, we’ll benefit from it – whether it be financially or from a networking standpoint. We want people to like us, and we want them to buy our stuff. In the grand scheme of things, that’s not too much to ask, right? With every development of technology, the marketers have followed – telephone, radio, television, and now the Internet. The Internet audience is a large one, and among that audience ...